When you are planning on starting a new business, you have to focus on a lot of things. However, the first one is the logo. Logo is literally the identity of the business. You will need it on everything from website, packaging, labels and even social media posts. Without a logo, all of these things will look unprofessional. Thus, a logo is a necessary tool. However, most people feel that logo is all about picking a style, font and color but, when you speak to a professional graphic design company in India, you will know that there is more to that. There are various things that you must remember while creating a logo.
Read on to find out the best logo design ideas for business.
1. Make it Representative
Your logo should represent your industry. People should get a clear idea about your products and services from the logo itself. Also, it should blend with the nature of your brand. Choose a logo that resonates with your values and ethics.
2. Logo should be Positive
Your logo design concept should be positive. It is literally a representation of your business and thus, it should represent good things. Make sure that your logo creates a feel good factor in the customer’s mind. At the same time, it should not be offensive to any part of the world population, even if they are not your potential audience.
3. Be smart in choosing colors
Colors play a different impact on the consumer’s mind. However, when deciding on colors for a logo, opt for minimal shades. The best logos of the world are made in one or two color shades only. You can use various colors too but, make sure that they compliment your logo design concept.
4. Pay attention on the shape
Choosing the right shape is one of the best logo design ideas for business. Some of the universal shapes for a logo include square, rectangle and round. Although, you should choose a logo based on the amount of space you want to fill in. You can go creative with your shapes as well. However, consult the top graphic design company in India, before trying something different.
5. Do not stick to just trends
Your business could any time take a plunge and become popular. If you would have created your logo based on the trends, then that will be a problem. Trends are ever changing and completely relying on them can be disastrous in the long term. Explore for creative logo design ideas but, stick to classic designs.
6. Keep Consistency
Keep your logo consistent with the way it is designed and presented. Developing a logo in different shades will hinder the audience’s attention. Also, not everyone has the budget to develop a logo in different shades. A single logo design concept will save money and create a greater impact in the minds of your customers.
7. Logos should be Memorable
You need to work on various creative logo design ideas as logos should be memorable. A lot of experts suggest that complex and over creative logos does not mean that it is nice. Instead, they are hard to remember and they do not connect well with the audiences. If you want to create a brand, then logos should be simple and easy to understand. They should communicate with your audiences and they should be able to remember them as well.
8. Do not try to be the Graphic Designer
Various businesses think of designing their logo on their own. They feel that it will save them a lot of money. However, your logo is your identity and it will carry forward everywhere. Thus, if you are serious about your business, then get your logo made from a professional graphic design company in India. There are certain rules and techniques of designing that a graphic designer will know.
These were some of the logo design ideas for business. Understand them and try to imply them when creating a logo for your company.
Are you looking for a graphic design company in India? Then, check AdVoice as they have a vast portfolio. They have worked with various brands for logo designing, website designing, packaging design and even social media post designing. They will be able to cater all your needs.
For more information on services and prices, visit AdVoice.