Laxmi Nivas Phase 1 Branding
Liberia is a Door Stop Library – providing unique door step delivery of latest Books, Movies & Plays.
Almost for consecutive 3 years we were a branding partner for Liberia. We were involved in all stage of brand awareness, brand audience building and brand acquisition by venture capitalist. Initially we were given responsibility of designing in-store panels within 24 hours where they judged our creativity and timeline for deliverable.
We matched both expectation even being small team at that time. They were quite happy with the design creativity and promptness. After first set of creatives we were appointed as a retainer design agency for brand Liberia.
At the beginning of launch of Liberia in Ahmedabad after huge success in Vadodara, we suggested to have famous writer Chetan Bhagat as a brand ambassador. They feel it correct and managed to contact their team to discuss commercials. Everybody liked the idea of having Mr. Chetan Bhagat as brand ambassador as he has his memories with Ahmedabad from the time of IIM graduation.
After launch we worked on many Exhibition Stall Creatives, Bookmarks, Brochure, Website UI Design, Social Media Post designs and so on…